Fortune Centre

The building

What is Fortune Centre, and why does it smell like that?

A 1980 strata block beside a temple turned into Singapore's densest vegetarian food cluster. Here is how the building actually works.

Walk in from Middle Road on a weekday at noon and the first thing that reaches you is not a sign. It is the smell — mock char siew, fried beancurd skin, mala, sesame oil, and underneath all of it the sweet smoke drifting over from the temple next door.

Fortune Centre opened in 1980. Twenty storeys, four levels of shops and food on a podium, car parking stacked above that, and office floors running from Level 9 to Level 20. On paper it is an ordinary strata-titled commercial block of its era. In practice it became something nobody designed.

The temple did this

Kwan Im Thong Hood Cho Temple sits directly beside the building and draws a very large, very steady stream of worshippers. A meaningful share of them eat vegetarian, either permanently or on the first and fifteenth of the lunar month. Vegetarian kitchens opened to serve them. Buddhist artifact dealers, incense sellers and feng shui consultants followed the same foot traffic.

Four decades of that compounding gave the building what it has now: more vegetarian restaurants under one roof than anywhere else in Singapore, and a retail mix you could not reproduce deliberately.

How the four podium levels differ

Each floor has its own character, and they are not interchangeable.

  • Level 1 is the fast strip — cai fan, kaya toast, dumplings, a fruit

stall — plus the crystal and Buddhist shops facing the street.

  • Level 2 is cafés and dessert counters ringed around the escalator, with

salons and a dental surgery behind them.

  • Level 3 is where the Japanese restaurants are, alongside nail bars, lash

studios and Buddhist galleries.

  • Level 4 is the quiet floor. Curry puffs, nasi lemak, soup curry, and a

dense run of TCM halls and beauty rooms.

The half nobody sees

Above the car parks, Levels 9 to 20 are almost entirely offices, and they are strikingly consistent: accounting practices, corporate secretarial firms, tax advisers, a few law chambers, marine and shipping companies, and several training colleges. Level 16 alone holds a suite of related accounting entities.

That mix is not an accident either. Small professional practices want freehold-ish central floor plates they can own outright, near the CBD but not paying CBD rents, with a lift lobby their clients can find. Fortune Centre has offered exactly that for forty years.

What this site is for

Every unit in the building is now in the directory, organised by level and by category, with phone numbers where we have them. If you are here because you are hungry, start with Level 1. If you are looking for an accountant, start at Level 13 and work up.